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Public Relations

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Your prospects are a couple of keystrokes and click away from learning about your company and your competition. But ignore your communications and your audience will go away – or they may never arrive.

Low or no visibility, old information, and weak or illogical messaging shear away the trust and confidence that prospects, the media, and partners look for.  Being under the radar may good in combat, but in business, its costly and loses opportunities.

DCPR uses communications and public relations to dynamically position your company – helping shape how and where you’re seen and perceived - creating the momentum to get you from here to there.  It doesn’t happen overnight nor is it once and done with;  it's accomplished through consistency.  Its an ongoing conversation that informs and educates audiences consistently over time.

Media coverage, news dissemination, online communications, and live events are ways to stay visible and relevant in shifting and ever-changing markets.

Our services include:

•pitch & story development
•news releases & case studies
•Q&A's & executive profiles
•bylined articles & features
•awards & speaking opportunities

•media, blog & analyst relations
•blog strategy & content development
•social media tools
•community engagement
•RSS and syndication

•product launches & startup rollouts
•press & analyst briefings
•media training
•event strategy & coordination
•tradeshow support

Good PR doesn't happen by accident.  Learn about the process to get the most of your program.

 

Client Quotes

"Atlantic had grown to be a top 10 developers in the Washington region, but our website didn't reflect the stature of the company.

From the initial brand evaluation and repositioning strategy, through the site architecture, design, and content, DCPR’s team created an outstanding website and communications platform for Atlantic.

They were right on the mark."  

Vicki Salamon
Atlantic Realty Marketing Consultant
Atlantic Realty